Toups & Co Organics

Toups & Co Organics is a family-owned, natural skincare company founded by Emilie Toups after discovering that grass-fed beef tallow cleared up her family's eczema when nothing else worked. Frustrated by the lack of truly clean, nutrient-dense skincare on the market, Emilie began handcrafting tallow-based products in her Alabama kitchen. What started as homemade lotions for friends and family grew into the leading tallow skincare brand in the U.S., now with over 20,000 five-star reviews.

Every Toups & Co product is made in small batches using 100% grass-fed and grass-finished beef tallow sourced from regenerative farms in the Southeast U.S.—many of which Emilie and her husband Trent visit personally to ensure quality standards. The company remains independently owned and operated by the Toups family, with no synthetic preservatives, sulfates, parabens, or hidden ingredients. Their products are safe for sensitive skin, babies, and breastfeeding mothers.

Products

• Tallow Balm (Original, Vanilla Almond, Sweet Girl, Unscented) — Ultra-hydrating face and body balm made with 100% grass-fed tallow and organic oils.
• Frankincense Face Balm — All-time best-seller combining tallow with frankincense essential oil for anti-aging and skin repair.
• Magnesium Balm — Tallow balm infused with magnesium-rich Dead Sea salt for restless bodies and racing minds.
• Tallow Lip Balm — Nourishing lip balm made with grass-fed tallow.
• Tinted Lip Balm — Clean color with tallow-based hydration.
• Vitamin C Serum — Brightening serum with clean, effective ingredients.
• Glow Serum — Reparative serum for radiant skin.
• Seabuckthorn Cleansing Oil — Gentle, nutrient-rich facial cleanser.
• Liquid Foundation — Clean makeup formulated with skin-nourishing ingredients.
• Long Lash Mascara — Non-toxic mascara for healthy lashes.
• Extra Strength Deodorant — Aluminum-free, effective natural deodorant.
• Baby Wash & Balm Sets — Gentle products safe for newborns and sensitive skin.
• Dry Shampoo — Clean, effective hair refresh.

Why We List Them

• Independently owned and operated — Founded and run by Emilie Toups and her husband Trent with no corporate ownership or outside investors.
• Female founded and family run — Emilie built the company from her kitchen, and the family remains actively involved in daily operations.
• 100% grass-fed and grass-finished tallow — Sourced from regenerative farms in the Southeast U.S. that Emilie and Trent visit personally.
• No synthetics, preservatives, sulfates, or parabens — Every ingredient is disclosed and safe.
• Handmade in small batches — Quality-controlled production ensures freshness and purity.
• Safe for sensitive skin, babies, and breastfeeding moms — Formulated with gentle, nutrient-dense ingredients.
• Over 20,000 five-star reviews — Trusted by thousands of families for clean, effective skincare.
• Ingredient transparency — Full disclosure of every ingredient on labels and website.
• Packaged in 100% recyclable paperboard — Committed to reducing plastic waste.